Videos by OutKick
While the final round of the 2023 Masters turned out to be anticlimactic down the stretch with Jon Rahm winning by four shots, that doesn’t mean people didn’t tune in.
The coverage started early Sunday with many players in the field having to finish their third round because of a weather delay, and golf fans relished the day filled of coverage from Augusta National.
READ: USA TODAY COLUMNIST CHRISTINE BRENNAN UPSET CBS SHOWED LIV GOLFERS DURING MASTERS BROADCAST, CONTINUES TO BE INSUFFERABLE
According to CBS Sports, Sunday coverage of this year’s Masters was up 19% over last year with 16.251 million combined viewers to watch the conclusion of the third round and the final 18 holes. This makes the 2023 Masters final round the most-watched golf telecast on any network in five years.
The viewership for the final round peaked with over 15 million viewers from 7-7:15 PM ET to watch Rahm officially win the green jacket.
The Masters TV Ratings Were Huge
These numbers are surprising given that Rahm essentially sealed the win on the 13th hole by making birdie and extending his lead to three shots with just five holes to play.
Phil Mickelson carding a final round 65 to finish in a tie for second certainly didn’t hurt CBS’ viewership numbers as golf fans were inclined to tune in to watch lefty dominate Augusta National.
It was the second straight year that the final few holes of The Masters didn’t present any drama, but nevertheless, golf fans tune in to watch the conclusion of the year’s first major no matter what, and these numbers prove that.
Follow Mark Harris on Twitter @ItIsMarkHarris