UCLA Bros Brad & Chad Are Early March Madness Breakout Stars

It's official. March Madness & Turner Sports has its first two breakout bench stars of 2021, and the honor goes to the UCLA Brad & Chad bench combo that received some serious TV time Thursday night for their coordinated clapping bucket celebrations. These two are straight out of 1980s central casting for a couple of southern California college bad boys who are about to ruin life for a bunch of nerds.

No. 23 is freshman Logan Cremonesi (biz economics major) out of Oceanside, CA, while No. 43 is junior Russell Strong (have to believe he goes by Russ; mechanical engineering major) hailing from Northridge, CA. These two have combined to score exactly zero points this season. Logan came close to scoring -- he's attempted two free throws.

Add it all up and Brad & Chad will now become the official end of the bench guys that CBS loves to show multiple times a game. You get what you get, and you don't throw a fit when Duke doesn't make the Tournament.

The UCLA starting guards combined to drop 50 points on Michigan State, but the Internet will be talking about Brad & Chad today. The lesson here is simple: Your time can come when you're least expecting it. You go through an entire college basketball season in obscurity out on the West Coast, playing on the worthless Pac-12 Network and on ESPN while Bill Walton rambles on about the Grateful Dead. Then March rolls around, and CBS gets its hands on you.

This is how March Madness stars are made.