An Archaic Model Has Nearly Destroyed Morning TV

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The archaic business model that has shaped morning TV for decades is now more consequential than the declining viewership numbers across dayside, evening, primetime, and late-night programming. In fact, the loss of morning TV viewership is the most pressing issue media executives face moving forward. Morning programs essentially fund the news divisions at ABC, NBC, […]

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Written by Bobby Burack

Bobby Burack is a writer for OutKick where he reports and analyzes the latest topics in media, culture, sports, and politics..

Burack has become a prominent voice in media and has been featured on several shows across OutKick and industry related podcasts and radio stations.