It’s not just the Many Saints of Newark, Succession, Yellowstone, and Lord of the Rings you have to find time for over the next 12 months. It’s also The Activist, at least according to a portion of busy Twitter users.
CBS announced Friday the “first-of-its-kind competition series” will feature Usher, Priyanka Chopra Jonas, and Julianne Hough as the hosts who will judge activist contestants.
Just what we all demanded: three elitist celebrities speaking to pandering non-activists pretending to make a change.
Fittingly, the judges will measure the contestants via “online engagement and social metrics.” Got that? What rates on social media will seal the win.
The show released the following details:
“The three teams have one ultimate goal: to create impactful movements that amplify their message, drive action, and advance them to the G20 Summit in Rome, Italy. There, they will meet with world leaders in the hope of securing funding and awareness for their causes. The team that receives the largest commitment is celebrated as the overall winner at the finale, which will also feature musical performances by some of the world’s most passionate artists.”
It’s great to see Usher not donating his money to a cause but profiting from a CBS paycheck. Truly a world-changing effort from him.
I would say set your DVRs, but this one may require live viewing. I mean, the blue-checks could spoil the show’s results up-to-the-minute on Twitter.
Activism used to mean something. Brave people once put themselves out there to make a change. However, today, activism is used as a promotional tool. Keep in mind, the media and pop culture consider both LeBron James and Colin Kaepernick “activists.” James and Kaepernick are two of the biggest grandstanding opportunists this country has. They are frauds who answer to the same type of businessmen they call evil in public.
That said, the activists on The Activist won’t be that bad. They can’t be. At least, I don’t think so.
The Activist premieres on Oct. 22. Ahh, a Friday, the night fans of 2021 activism are always home. Smart booking by CBS.