Outkick's Top 30 Markets For 2017

2017 was an incredible year for Outkick, the most dominant in the company and site's existence.

We had millions of monthly readers, viewers, and listeners across a variety of media outlets. On radio Outkick the Coverage finished 2017 with nearly 300 AM/FM stations nationwide and satellite on Sirius and XM our morning. And ratings surged in that medium at a time when sports radio ratings were collapsing everywhere else.

We added in millions of podcast listens a month for the radio show and Outkick the Show, my daily Periscope and Facebook Live show.

And Outkick the Show cemented its audience on Periscope and Facebook, producing millions of viewers every month.

In addition to radio, Facebook, and Periscope millions of people read the site as well.

And, oh by the way, tens of millions watched me on Fox News and CNN as well.

We're in the process of hammering out several year long Outkick advertising deals for 2018, which is poised to be our biggest year ever. As always, I make all advertising decisions myself and we limit the number of companies we will work with so if you're interested in connecting your company's brand with Outkick across all our mediums you can email me at claytravis@gmail.com.

Why was Outkick so dominant in 2017? Because of you guys. You are the tip of the spear, the word of mouth that has turned me from a guy who dreamed of having a hundred people read my articles to one where it's very common for millions of people in a single day to now interact with our content across all our platforms.

Back in 2011, when I started Outkick, I began posting our yearly reader data because I was curious where you guys were coming from. And that trend continues now in 2017.

So where were our biggest markets for the year? Here you go: (note these are raw number, not per capita)

1. Nashville

2. Atlanta
3. Houston

4. Dallas

5. Chicago

6. New York City

7. Birmingham

8. Washington, D.C.

9. Los Angeles

10. Knoxville

11. Charlotte

12. Memphis

13. Austin

14. Orlando

15. St. Louis

16. San Francisco

17. Seattle

18. Indianapolis

19. Kansas City

20. Boston 

21. Columbus

22. New Orleans

23. Denver 

24. Phoenix

25. Philadelphia

26. Detroit

27. Omaha

28. Louisville

29. Cincinnati

30. San Antonio

Written by
Clay Travis is the founder of the fastest growing national multimedia platform, OutKick, that produces and distributes engaging content across sports and pop culture to millions of fans across the country. OutKick was created by Travis in 2011 and sold to the Fox Corporation in 2021. One of the most electrifying and outspoken personalities in the industry, Travis hosts OutKick The Show where he provides his unfiltered opinion on the most compelling headlines throughout sports, culture, and politics. He also makes regular appearances on FOX News Media as a contributor providing analysis on a variety of subjects ranging from sports news to the cultural landscape. Throughout the college football season, Travis is on Big Noon Kickoff for Fox Sports breaking down the game and the latest storylines. Additionally, Travis serves as a co-host of The Clay Travis and Buck Sexton Show, a three-hour conservative radio talk program syndicated across Premiere Networks radio stations nationwide. Previously, he launched OutKick The Coverage on Fox Sports Radio that included interviews and listener interactions and was on Fox Sports Bet for four years. Additionally, Travis started an iHeartRadio Original Podcast called Wins & Losses that featured in-depth conversations with the biggest names in sports. Travis is a graduate of George Washington University as well as Vanderbilt Law School. Based in Nashville, he is the author of Dixieland Delight, On Rocky Top, and Republicans Buy Sneakers Too.