CBS Rejects Trump, Then Airs CCP-Backed Temu Ads During Super Bowl

Temu is a Chinese-based e-commerce store with aspirations to dethrone Amazon in the marketplace. The company has blanketed the U.S. market with ads in recent months. 

Including during the Super Bowl on Sunday.

The brand purchased a Super Bowl ad last year with the tagline "shop like a billionaire." This year, Temu increased its purchases to six commercials throughout the game. 

Temu is essentially a subsidiary of the Chinese Communist Party. It's no different than TikTok. 

Thus, CBS cashed in Chinese dollars during the biggest U.S. television event of the year.

Rep. Carol Miller (R-WV) sent CBS parent company Paramount Global a letter urging the network not to air the ads. 

"It’s an online retail shopping company, very similar to Amazon. And it’s basically a subsidiary of the CCP, the Chinese Communist Party, linked to these holdings called PDD, and, as an American, I have a problem with this. I just kind of feel like this is unacceptable. This is our game. This is the United States. And we have a committee in Congress called the House Select Committee on the Chinese Communist Party, and they’ve uncovered many reports of Temu being non-compliant with the laws that prohibit illicit products from entering the United States," said Miller.

The congresswoman underscored that Temu sells knock-off products which it forces Uyghur Muslim slaves to manufacture. 

"So basically, CBS will be airing advertisements to sell products on Temu that are made with Uyghur-forced labor during this year’s Super Bowl. And, as I said, it’s unacceptable. 

"And yes, CBS has the right to air ads, but we would certainly hope that they would have the foresight to send a message to the world that they value American exceptionalism and ideals, and I’m sitting here thinking, ‘I’m proud to be an American.’ So this is, this is our game, you know," Miller added.

Obviously, CBS did not mind. It aired the ads anyway, to the tune of $15 million.

CBS Sports Chairman Sean McManus told reporters last week the network would not interview Donald Trump. Trump offered to do an interview with CBS after Joe Biden said he would not participate in the traditional pre-game sitdown with the president.

"We're producing a football pregame show, not a political show," McManus said, explaining why he would not have the channel engage with Trump. 

CBS did want to promote Trump's message. It would've been too political and divisive, said McManus. 

So he opted to promote slave labor and the Chinese Communist Party, instead.