Does Anyone Actually Care If/What Duke or Nike Paid Zion Williamson's Family?
Star college athletes and/or their families getting paid is a story older than our grandparents, and the latest chapter is playing out in a courtroom as Zion Williamson is being sued by a former marketing agent. Details are spilling out about whether his family received impermissible benefits at the time that he was supposed to be a student athlete:
Let's say the implications of all this are true and people associated with Duke and/or Nike did foot the bill for rent for Williamson's family. Do you care? Williamson was a phenom who singlehandedly drove TV ratings up for ESPN's whole college basketball slate in 2018-19. The only interesting aspect of these stories about what specific benefits were garnered is how much star basketball and football players would be worth if there were a true open market. He was arguably worth millions of dollars to Duke.
In our present system, this is all just one big game of whack-a-mole, because it doesn't matter which sneaker agents or universities you punish -- this whole cycle will just repeat itself somewhere else.
The only reason anyone would care about this story at this point is if you don't like Coach K and want to see him go down over it. I have some bad news for you: That's almost assuredly not gonna happen, so getting your hopes up would be setting yourself up to be highly disappointed.