Gary Sheffield, Jr
Videos by OutKick
Nike leaked the latest LeBron Shoe this week and my god are they hideous. To be fair, Nike insists they made the shoe for “performance and comfort”, but there’s no reason this abomination of a shoe made it past a focus group.
Nike teases early sketches for LeBron 18 releasing in September pic.twitter.com/YRKfglCJXI
— B/R Kicks (@brkicks) July 23, 2020
Nike’s ghastly design of the“LeBron 18’s” will have no trouble flying off the shelves as he stands only behind Michael Jordan in shoe sales all-time($340 million in 2019). The design of Michael Jordan’s line of shoes has proven to be flawless to the point where we line out the door like an IPhone just released for a new colorway. A true head scratcher why King James couldn’t manage a designer from the same
We’ll save that discussion for another day, but if LeBron James can sell a sneaker that looks like Angelina Jolie’s loafers in Maleficent, anything is possible!
I’m 52 years old and I play nearly every sport that can be played and nothing Nike has for my feet 🦶 fits … they suck. Always have. Even their golf gloves suck.
There, I got that off my chest.
Gary, I love your take on the sneakers! they do look like they match Angelina’s costume! And yeah, it’s a head scratcher why Lebron couldn’t manage a better design.
Hey Gary,
Totally agree with Rodney…very weird how that design passed muster by any focus group that I’m guessing is supposed to know hoops and consumers.
So you say it’s hideous and it’s an abomination…lmao…but tell us how you really feel.
Lebron’s shoes actually sell? I firmly believe after Michael Jordan’s shoes, there is nothing else that even comes close.
There must be a secret world of sneaker aficionados who will buy anything related to Nike basketball.
Maybe “early sketches” means they haven’t gone into production on these abominations and are just testing the waters.