Jesse Palmer Apologizes for Downwards Hook’em Sign

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During last night’s TCU at Texas broadcast Jesse Palmer had the temerity to point his hook ’em horns sign facing down.

You knew that wasn’t going to fly with ESPN, so the cameras returned to the booth for Palmer’s very awkward apology.

Oh, man.

It. Isn’t. Offensive.

It’s a cheer, upside down.

It has absolutely zero impact on the world at large.

Famine is offensive. War is offensive. Children dying of curable diseases is offensive. Lou Holtz and Mark May both being employed is offensive.   

Hell, the Bachelor television show is much more offensive than this.

But it’s Texas and the rules are different with Texas.

Even when they suck and lose at home to a team they’re a big favorite over.

Texas has to be placated.

Witness this apology.

Palmer is really lucky Vince Young wasn’t in the booth.

First, because Vince would have been bugging him for money. Second, because VY once got into a strip club fight after someone flashed him the downwards hook ’em horns sign.

Honestly, that should have been all NFL scouts needed to see from him to know he wasn’t NFL caliber.

Downwards Hook ’em horns sign from Mexico.

I’m not employed by ESPN.


(As several of you mentioned on Twitter, Stephen A. Smith can get away with dropping n-bombs on ESPN, but Palmer can’t get away with a hand sign that thousands display in stadiums. Palmer should have just claimed he moves his hands really rapidly and we didn’t see what we thought we saw. Hell, it worked for Stephen A.) 

Written by Clay Travis

Clay Travis is the founder of the fastest growing national multimedia platform, OutKick, that produces and distributes engaging content across sports and pop culture to millions of fans across the country. OutKick was created by Travis in 2011 and sold to the Fox Corporation in 2021.

One of the most electrifying and outspoken personalities in the industry, Travis hosts OutKick The Show where he provides his unfiltered opinion on the most compelling headlines throughout sports, culture, and politics. He also makes regular appearances on FOX News Media as a contributor providing analysis on a variety of subjects ranging from sports news to the cultural landscape.

Additionally, Travis serves as a co-host of The Clay Travis and Buck Sexton Show, a three-hour conservative radio talk program syndicated across Premiere Networks radio stations nationwide.

Previously, he launched OutKick The Coverage on Fox Sports Radio that included interviews and listener interactions, and started an iHeartRadio Original Podcast called Wins & Losses that featured in-depth conversations with the biggest names in sports.

Travis is a graduate of George Washington University as well as Vanderbilt Law School. Based in Nashville, he is the author of Dixieland Delight, On Rocky Top, and Republicans Buy Sneakers.