Donald Trump’s future is a mystery. The rumors that he will launch a competing network to Fox News have died down and are now shifting to the idea that the former president will take on Silicon Valley.
Jason Miller, a senior adviser to Trump, told Breitbart that Trump is considering launching his own social media platform.
“I would expect that we will see the president reemerge on social media,” Miller said this weekend. “Whether that’s joining an existing platform or creating his new platform, there are a number of different options and a number of different meetings that they’ve been having on that front.”
“A number of things are being discussed,” Miller goes on. “Stay tuned there because you know he’s going to be back on social media. We’re just kind of figuring out which avenue makes the most sense.”
Miller says while nothing is imminent, a move could come in the not-too-distant future.
There’s little doubt that a Trump-created platform, one on which he’s active, would produce buzz and attract users. Trump’s supporters would follow him there, and CNN, the New York Times, and MSNBC would have to monitor his account for headlines daily. The question then becomes how big of an alternative it would be.
There’s a growing segment of conservatives, some prominent, who would jump ship to a Twitter alternative. Many began to with Parler before Amazon knocked it offline. But as the Daily Wire’s Matt Walsh points out, the platform’s rumored name, “Trumper,” indicates it could be more of a Reddit page for Trump fans than a right-leaning social media site:
Not a good name at all if you want it to be more than just a fan club for Trump https://t.co/PH6Dg57P76
— Matt Walsh (@MattWalshBlog) February 7, 2021
Trump’s team shouldn’t make the platform all about Trump. It would be enough if Trump merely had an active account on it.
Either way, there will be obstacles, of course. Should this project come to fruition, it’d likely be accessible only through web browsers since Apple and Google probably wouldn’t allow it in app form on their devices (they both removed Parler’s app). Though inconvenient, this isn’t a deal-breaker.
I don’t doubt that Trump will re-emerge on social media. No one has ever used Twitter more effectively than Trump did. He ran his presidential campaign as an outsider. He saw Americans were fed up with leaders in Washington and embraced it. Now, most of those same Americans are fed up with leaders in Silicon Valley, waiting for another option.