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The Dallas Cowboys are reportedly the most valuable franchise in the NFL.
While the Cowboys have struggled to make noise in the postseason for a long time, the franchise apparently has no issue acting as an ATM!
The Los Angeles Rams were a distant second at $5.91 billion.
So, while the Cowboys might not have won any Super Bowls in a very long time, the team is still making Jerry Jones a lot of cash!
Dallas had just under $1 billion in revenue in 2021, according to the same Sportico report. That makes getting bounced in the opening round of the playoffs a shade easier to swallow.
It also shouldn’t shock anyone the Cowboys are still at the top of the list. The iconic star and Dallas brand are recognizable anywhere.
You can’t go anywhere in America without running into people who cheer for Dallas. The team’s footprint is incredible, and that’s translated to a lot of cash for the team.
Imagine how much money Jerry Jones could start making if he won a few more rings again! Then the Cowboys would really be cooking with gas!